Fury led the Avengers' hunt for Loki, as they attempted to learn what Loki's plan was and who he had been working for. With the Avengers ready, Fury called on them when Earth was invaded by Loki, who had brainwashed an army and stolen the Tesseract.

Despite reluctance from World Security Council, Fury recruited Iron Man and Captain America. by Alexander Pierce, Fury focused his efforts over the next fifteen years to organize the Avengers Initiative, intending to bring together powerful individuals to protect Earth from extraterrestrial threats. While Danvers then left Earth in order to find a new home for the Skrulls, Fury would summon a team of Skrulls to Earth to secretly aid him with his spy career in exchange for helping them find a home. Fury took a liking to Goose, although she scratched and permanently blinded Fury's left eye.

The trio fought Starforce, led by Yon-Rogg, who were targeting Skrull refugees. In 1995, Fury met Vers and the Skrull General Talos and helped Vers uncover her human heritage as Carol Danvers. Fury joined S.H.I.E.L.D., where he recruited and trained Phil Coulson and John Garrett. Fury began his career within the United States Army, rising to the rank of Colonel before becoming a CIA operative during the Cold War. Nicholas Joseph 'Nick' Fury is an American spy, the former Director of S.H.I.E.L.D. None of them can defend the world the way I can.' ―Nick Fury to Sonya Falsworth 'We can't keep depending on these superheroes to swoop in and save our asses.

Beware planet earth no recharge